Hands-on marketing experience across employed, freelance and project work.
CV
Marketing Executive
Hands-on multi-channel marketing across campaigns, email and CRM, websites, SEO, organic social, PR, content and performance reporting.
My CV gives a concise overview of my experience, tools and selected results across B2B marketing, digital execution and cross-functional campaign delivery.
CV at a glance
A fast overview for hiring managers
Campaigns, email/CRM, SEO, web, social, PR and reporting.
Experience translating technical, commercial and operational information into marketing communication.
Worked with sales, production, accounts, developers, suppliers, partners and senior stakeholders.
Selected impact
Documented evidence across the portfolio
2,106 recipients
Largest documented Halo email send in the current CV evidence.
View related work →50.8% open rateHalo AV service-led campaign.
View related work →34,258 sessionsOrganic Search performance in preserved acquisition reporting.
View related work →1,248 client recordsCRM-linked segmentation dataset used for audience planning and targeting.
View related work →Experience snapshot
Hands-on delivery across employed, freelance and project work
Marketing & Branding Manager - Halo
Apr 2024 - Oct 2025Multi-channel campaign delivery, email, SEO, website content, social, PR, collateral, CRM-linked segmentation and reporting.
Website Designer - GrassRootsWeb
Jun 2023 - Apr 2024Website design and maintenance for community and non-profit organisations, with SEO, UX and client communication.
Freelance Designer - Self-employed
Apr 2022 - Feb 2023Digital design, branding, website content, basic SEO and social assets for individuals and small businesses.
Independent marketing projects
2026Continued marketing consultancy/project work alongside job search and portfolio development.
Core capability groups
Practical marketing capabilities and tools
Campaigns & Email
Mailchimp, campaign planning, copywriting, audience segmentation and performance reporting.
SEO & Analytics
GA4, SEMrush, Google Search Console, Yoast SEO, keyword tracking and technical SEO.
Website & CMS
WordPress, Elementor, Webflow, product pages, metadata and ongoing content updates.
CRM & Data
HubSpot, Current RMS, Excel/Google Sheets, client segmentation and CRM-linked targeting.
Creative & Brand
Adobe Creative Cloud, Figma, Canva, brochures, campaign assets and launch materials.
Stakeholders
Developer liaison, sales support, PR support, proposals/tenders and cross-team coordination.
Education & training
Marketing training backed by design and technical education
L3 Certificate of Digital Marketing and Social Media for Ecommerce - Distinction, Just IT, 2024.
BA Product Design - Coventry University, 2022.
HNC Civil Engineering / Certificate of Higher Education in Civil and Structural Engineering - Coventry University, 2019.
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View the full CV
For the full employment history, tools and selected results, download the current Marketing Executive CV or visit LinkedIn.
Contact Sandy